Topic > Importance of Customer Service in E-Commerce - 1948

Question Two Discuss Customer Service and E-Commerce Service IssuesCustomer Support and Customer ServiceCustomer service is the service provided to customers before, during and after purchasing goods/services, using goods/services. Offering continuous customer support through after-sales service drives the reputation, growth and performance of the organization. A company is only as good as its customer service. Ensuring that the customer has the opportunity to receive the attention of the organization after the purchase, providing a satisfactory solution to the customer's questions and complaints will result in a satisfied customer and a successful organization. Good customer service delivers an experience that meets customer expectations. Produces satisfied customers. Satisfied customers produce repeat business and referrals to new customers. Bad customer service can lead to complaints. It may result in lost sales because consumers may turn to a competitor. It can ruin the reputation of the organization and thus cause a slowdown in new business. Good customer service is about developing bonds with customers that lead to long-term relationships. It has benefits for both customers and the company. Customers benefit because the company provides a service that meets their needs. The company benefits because satisfied customers become loyal customers. E-Commerce Customer Service and Support We live in a world that exists within the social media environment. This new generation of companies forms the customer base for any e-commerce business. It is therefore imperative to understand these needs of the social media society. Challenges and solutions1. E-Commerce means... middle of paper... other businesses.2. Prepare documents for use by gathering the information needed to produce the document. This information must be collected and stored in an electronic file.3. Using translation software, the electronic file is converted to STANDARD FORMAT.4. The company organization/computer connects to its value-added network which routes the document and transaction to the receiving organization.Receiving company/organization:1. The use of the EDI standard and version must have already been agreed between both companies2. The receiving company's computer connects to the relevant Value Added Network, receiving the documents awaiting delivery.3. The receiving company's software will then use its own translation software to translate the standard format message into the receiving company's electronic language.4. The document is processed by the receiving company.