Indian companies providing SEO services have a history, as long as they go for outsourcing. India currently holds the largest share of the global outsourcing business. A recent study by Everest Research and IDC shows that its share increased to 55% in 2010, from 51% in 2009. There are a number of factors that set India apart and give its SEO companies an edge over its competitors in Europe and North America, some of which are listed below: English proficiency: One of the key SEO strategies for increasing web page rankings is content writing and management. Strategic and repetitive use of keywords and key phrases is important, without compromising the relevance of the overall content. India is the second largest English-speaking nation in the world, second only to the United States, making India a favorite for SEO outsourcing. Cost Competitiveness: Another distinctive feature of India is its low-cost labor market. Studies show that Indian SEO companies are competent enough to provide services up to 60% cheaper, without compromising on the excellence of the services offered. One-stop shop: India excels not only in SEO services but serves as a one-stop shop for all web solutions. The range of services provided by Indian companies ranges from website designing, web page development, content writing and management, online marketing, social media marketing, online reputation management, social media optimization media (SMO) and much more. High in human capital - Furthermore, being the second most populous country in the world, India is also home to the largest number of youth in the world. Up to two-thirds of India's population falls in the 15-45 age group, far surpassing those of China, the United States and Brazil. This high human capacity… middle of paper… better academic and professional training enables Indian companies to provide world-class services. Decades of Experience in the IT Industry: The history of the Indian IT industry goes back as far as 1968 when the first software development companies were established in India. In 1990, when India liberalized its economy and opened up to the world market, the world witnessed what is popularly known as the Indian IT boom. The IT industry in India currently employs over 2.54 million professionals, making the Indian IT industry the largest technical force in the world. This workforce is expected to increase by 10-15% in 2012-2013, despite the euro meltdown and crisis. All these factors make India a favorite destination for businesses looking for SEO and web solutions, and the picture is not going to change in the foreseeable future. The future prospects of Indian SEO companies are indeed bright.