In the early 1800s a young French inventor, named Nicéphore Niépce, began perfecting the science of modern photographic photography. From “selfies” with Pope Francis, to the famous Vietnam-era Eddie Adams photograph of Nguyễn Ngọc Loan executing Nguyễn Văn Lém. Photography has revolutionized the way we communicate with each other; since then the world has never been the same. When used openly, the camera's innate ability to accurately capture the world it sees is distorted only by the person who controls its direction. What are rhetorical appeals? How do they connect to the world of photography? The rhetorical appeal can be thought of as a triangle; on the one hand there is ethics. Ethos is the appeal to the photographer's credibility or ethics. From the other corner is pathos, which is defined as the appeal to the audience's emotion. Finally, in the last corner, there are the logos. Logos is the use of logic. The audience will decide whether the photographer is logical and reasonable. Fast forward about 200 years; the world population has exploded, agriculture has changed, diets have changed and in many countries the daily lifestyle of its citizens has changed. America has become a country of enormous wealth and has largely separated itself from the rest of the world in almost every aspect imaginable. In this article I will attempt to address aspects of rhetorical appeal, while informing you about the issues facing the global food economy. I will also try to explain how all of this, along with an Egyptian family, and Peter Menzel contributed to American food culture. Peter Menzel is a photojournalist best known for his work in the New York Times, Time magazine, and National Geographic. He covered the count…half the paper…he clearly made a conscious effort to control his own biases and those of the camera by showing us “average” families from different countries. It is only after analyzing Peter's photos that a persuasive and emotional appeal occurs. By leaving the pathos to the reader, it also increases Peter's ethics or credibility. It could be argued that some of the images, especially those of malnourished families, are an appeal to one's emotions, but one of the points this project makes is that all countries have problems and that there must be a global solution and not just a national one. Finally, let's look at logos. Peter's Hungry Planet project is well documented by logical evidence. They say a picture is worth a thousand words, Peter's photos could be worth a lot more. It is very difficult to argue against Peter's position, due to the magnitude of his empirical data.