Topic > Restaurant Industry: Doha Quick Stop in New York

1.0 Executive SummaryDoha Quick Stop is a start-up company that has obtained a franchise license to operate a franchise in New York in Doha, Doha Quick Stop is a new player in the catering sector. The restaurant is located in a comfortable, family-friendly town that has a strong need for more dining options. Driven by the need for more choice in family-oriented dining experiences, combined with the option of home delivery, the restaurant is positioned to capitalize on market needs and serve families in DOHA and the surrounding area. The company also has the added security of a well-known regional franchise to help it in its pursuit of success. Doha Quick Stop plans to use financing in the amount of QR800,000 to complete the renovation and initial expansion of its store. The owners intend to purchase two new hybrid delivery vehicles, replace aging equipment, add new employees and launch an intensified advertising campaign.Chart: Highlights1.1 ObjectivesThe objective was to rent a site on Al Naser Street. We will have to remodel the interior according to the Franchisor's project. We intend to duplicate and massage the successful formula used by the Franchisor. We will use our personal strategies and skills to create our success in our Al Naser location. We plan to train our crew to ensure exceptional results in food quality and customer service. Our objectives are as follows: •To be the first pizzeria in the Doha area •To provide the highest quality product, at a feasible price •To offer first-rate service quickly and efficiently •To keep the unique our menu with a variety of fresh pizza offerings•Maintain a competitive fast casual restaurant at a mid-range price•Use marketi......half of the card......minimum expected sales per monthCost of session per slice/set # of sections/set total Qrcheese Pizza 8 7200 57,600topping Pizza 10 4800 48,0006 wings per pc w/ fries 12 600 7.20018 pc wings w/ fries 30 300 900030 pc wings w/ fries 50 30 1,500Total QR 12930 , 3006.2 Profit and Loss Expected Profit Loss Analysis Total Revenue 123,300 Total Expenses 52,125 Net Profit QR 71,1756.3 Important Assumptions These assumptions are all based on research conducted by the student in order to obtain approximate figures of the costs needed to start the business, these figures are provided exclusively by the student after having generated information that exposed him to the market and competition figures. The figures mentioned in the previous sections are not 100% accurate and cannot be used for further action.