Amazon Strengths and WeaknessesAmazon has more warehouses than any other online retail site. They also have them distributed worldwide in more countries than any other online retailer. This gives them a competitive advantage because they are able to get the product to the customer more quickly and in most cases even overnight. This is certainly a sustainable competitive advantage for Amazon because it is not an asset that will disappear or fluctuate based on price or availability. In addition to Amazon's excellent physical network presence with all its warehouses, they also have an excellent delivery network that allows companies to sell their products through Amazon. Having many scattered warehouses helps deliver products more quickly and cheaply than many small businesses can. Smaller businesses sell their products via shipping with Amazon. Selling your products using Amazon's website and delivery services helps keep costs low for small businesses despite the commissions paid
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