Sattar Bush unknowingly used some of the building blocks of the “Business model Canvas”. For example, they placed emphasis on their team and finding the right people for the right jobs since you can't do everything yourself. Which is essentially the building block of “key partners”. Both Sattar Buksh and Chaiwala defined their personality which was the westernized population of Pakistan. Defining a person gave them a direction to go. We have covered the concept of defining a person in our Disciplined Entrepreneurship textbook and so it is interesting to find that the principles for starting a business are pretty much the same in America and Pakistan despite their cultural differences. The Happy Alright also mentioned some principles that seem similar to disciplined entrepreneurship, such as analysis paralysis. In their three pieces of advice they underlined how we must not think too much about things and simply do them because otherwise our idea will remain just one