Problem StatementThere are over 18,000 businesses in the United States with combined revenues of $35 billion. Most of this revenue comes from companies that have over 60 accounting firms. The profitability of these companies depends on the market (First Research, 2014). Analyzing the literature on small entrepreneurs, I would say that business strategies are different in large companies compared to small entrepreneurs. Specifically, financial planners are trained to provide planning services. The training is rigorous and focused on technical skills but does not include marketing techniques or business operations. According to Luca & Cazan (2011), people who attempt to start a business without sufficient skills are at high risk of failure. The increase in competitive markets comes from the use of globalization and the various types of products available to customers. Small business owners should create investment opportunities and seek the help of financial planning advice. Additionally, owners can also use free online tools to develop strategies to help small business owners establish and maintain their position in the industry (Small Business Administration, 2014). The financial services sector is growing with regards to profits which is an important tool as it relates to the demand for financial planning and investment advice (First Research, 2014). The industry's main goal is to improve the growth of small businesses in the next five years, in developing the growth of financial services to create opportunities to help small business financial planning companies. Individuals who are thinking about starting a business can benefit from understanding the strategies used by other… middle of paper… trendy that exists for small business owners and corporations. These two companies share an interconnectedness for success and exhibit various types of qualitative inquiry; phenomenology and ethnography. The methodology involves sampling 20 entrepreneurs and the approach to describe the concepts of the phenomenon that exist with small entrepreneurs. I think the best approach is the experience of these entrepreneurs. In this study, I will demonstrate the phenomenological approach in reducing financial burdens of small business owners (Creswell, 2013). Possible data types and sources Possible data types and resources are presented in the problem statement covering the various phases of the research. According to Creswell's (2013) interviews, survey development, measurement, and use of observation methods are important to the literature review of this study.
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