Modernity has largely shaped the way time is organized and also the way we experience it. Time is something that in modernity is central to our daily lives and the way we organize it. Modernity has caused time to have a much more rigid organization, and the standardization of time has meant that time and the way it is organized can influence all aspects of our daily lives. Furthermore, modern capitalism has led to a greater need for a more organized idea of ​​time. Time as a commodity is an idea that comes primarily from modern capitalism and has certainly influenced the way we organize time. Those at the head of capitalist society need a more organized view of time to have a better and more efficient workforce; to gain time, modernity needed a more organized vision of itself. This idea has largely influenced the effect of time on our daily lives, time as a commodity has meant that we structure much of our lives around time, and the idea that we must give up our time to survive. Time becomes something very precious in modernity and this changes our daily experience of it. Everything we do is structured around the idea of ​​time, from when we wake up, when we go to work and when we go to sleep, time is one of the most important factors in structuring everyday life. Within capitalism the idea of ​​time is emphasized as something important, and this leads to an entire industry trying to reverse time and make the most of it. Modern capitalism buys and sells us time, two things that in modernity largely shape the organization of time and our daily experience of it. Modernity has largely influenced the organization of... middle of paper... dents. Tenth edition. Sage Publications INC.Peloquin, S M. 1991. Time as a Commodity: Reflections and Implications. The American Journal of Occupational Therapy.45(2) [e-journal] Available at Adam, B. 2004. Time, The Quest for Time Control. Politics; CambridgeThomspon, E P. 1967. Time, labor discipline and industrial capitalism. Past and Present, Oxford University Press. 38. [e-journal] Available at Friedland, R. 1994. NowHere: Space, Time and Modernity. University of California PressKhatib, S. 2010. The time of capital and the messianicity of time: Marx with Benjamin.Tomba, M. 2013. Marx's temporalities. Koninklijke Brill NV; LeidenGershuny, J. 2010. Changing Times: Work and Leisure in Postindustrial Society. New York; Oxford University Press.